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Build a Thriving Real Estate Career With the Evergreen Marketing Blueprint

Tired of outdated brokerages and short-lived marketing trends? Whether you’re just starting out or looking to scale, LoKation gives you the training, technology, and 100% commission model to build a business that compounds over time.

Our Evergreen Marketing Blueprint for Real Estate Agents shows you exactly how to:
• Establish trust and authority in your local market
• Create content that ranks on Google, YouTube, and AI search
• Turn one piece of content into dozens of touchpoints across social and email
• Leverage LoKation’s marketing credits, tech suite, and support to grow faster and keep more of your earnings

Download the free guide now and start laying the foundation for a sustainable, AI-friendly real estate business.

Stop cold-calling and chasing dead leads. With LoKation’s Evergreen Marketing Blueprint, you’ll learn how to create content once and keep attracting clients year-round — even while you sleep.

Our collaborative culture connects you with experienced top-producers who share the exact strategies they’ve used to build sustainable, lead-generating businesses. Think of it as your private mastermind: a network of high-earning professionals sharing real strategies, not gimmicks.

Inside the Blueprint you’ll learn how to:
• Create one “anchor” video per week and turn it into shorts, posts, emails, and blogs — multiplying your exposure without extra effort.
• Post to Google Business Profile, YouTube, and your social channels so you show up where your ideal clients are searching.
• Package your content to build trust and authority over time — the same way top agents dominate search results in their market.

This isn’t about trendy hacks. It’s about building a marketing engine that compounds like interest and keeps working for you year after year.

Step 1: Laying A Solid Foundation
Step 1: Laying A Solid Foundation

Keep more of your commission. Invest in your growth. Build a brand that lasts.


LoKation’s 100% commission model gives you the freedom to reinvest your hard-earned money into marketing, education, and tools that actually grow your business. Our Evergreen Marketing Blueprint walks you through how to set up a strong foundation in your first 90 days — so you’re not guessing where to start.


Here’s what you’ll get:
• Transparent pricing and zero hidden fees so you can plan your business with confidence.
• Comprehensive training programs to bridge the gap between theory and practice.
• A simple, repeatable marketing system designed for real estate agents at any stage.
• Direct access to experienced mentors and coaches who guide you as you implement.


By mastering this foundation, you’ll build the systems, skills, and online presence you need to become the trusted authority in your local market.


 

Step 2: Building Your Brand with a Technology & Marketing Tool Suite
Step 2: Building Your Brand with a Technology & Marketing Tool Suite

Build a brand that attracts, not chases.


With LoKation’s Technology and Marketing Suite plus the Evergreen Marketing Blueprint, you’ll learn how to establish a strong digital presence that positions you as the go-to agent in your market.


Here’s what you’ll master:
• How to use our mobile apps, CRM tools, and social automation to stay top of mind with clients.
• Creating one high-value “anchor” video and repurposing it into shorts, posts, emails, and blogs so you’re not reinventing the wheel.
• Optimizing your Google Business Profile, YouTube channel, and website so you appear where prospects are searching.
• Developing a recognizable personal brand that builds trust over time and drives repeat/referral business.


This step is about consistency and efficiency. Instead of scrambling for leads, you’ll have a system and a toolkit that keeps your pipeline full and your brand visible everywhere your prospects spend time online.

Step 3: Deliver Exceptional Service, Always
LoKation meeting to discuss real estate.
Step 3: Deliver Exceptional Service, Always

Stand out by offering a seamless experience for your clients.


LoKation’s integrated services — mortgage, title & escrow, and insurance — give you a one-stop shop for smooth transactions and faster closings. With this support system in place, you can focus on building your brand and creating the kind of evergreen marketing content that positions you as the trusted expert in your market.


Here’s how it works:
• Offer your clients end-to-end solutions under one roof, reducing stress and earning more referrals.
• Use your transactions as opportunities to educate your audience — turn common client questions into YouTube videos, blogs, or Google Business Profile posts.
• Connect with a collaborative network of agents who share your goals, share tips, and build lasting professional relationships.
• Work on your own terms, set your schedule, and achieve work-life balance while your marketing keeps working in the background.


LoKation empowers you to be your own boss, design your ideal career, and use every deal as a marketing opportunity to grow your reputation and future business.

AVOID the following Pitfalls, and choose a Broker you can trust to help you navigate them. By being aware of these pitfalls and taking steps to avoid them, you can increase your chances of success in the first year and beyond.

Underestimating the Time Commitment

Real estate is a 24/7 hustle. New agents often underestimate the sheer amount of time required for lead generation, marketing, property showings, paperwork, and client communication. This can lead to burnout and hinder long-term success. Your goal should be market dominance, and we are here to help you every step of the way.

Overlooking the Importance of Continuing Education

The real estate landscape is constantly evolving. New agents who neglect ongoing education and training fall behind quickly. Staying up-to-date on market trends, legal changes, and technological advancements is crucial for maintaining a competitive edge. Whether you are a new agent, or a seasoned expert, LoKation’s School of Real Estate is a fantastic primer! Attend our weekly webinars and access over 35 mentors who have proven track records in top earnings and luxury markets.

View the School of Real Estate Here

Prioritizing Transactions over Relationships

Focusing solely on closing deals can backfire. Building genuine relationships with clients is essential for trust, repeat business, and referrals. New agents should treat every interaction as an opportunity to cultivate long-term connections, not just secure a quick sale. Being surrounded by a like-minded group of agents allows you to stay focused and close more deals.

Neglecting Financial Planning

Real estate is a commission-based career, and income can fluctuate. New agents who fail to plan for lean months or manage their expenses effectively can face financial difficulties. Budgeting, savings goals, and a safety net are vital for navigating the ebbs and flows of the industry. You can safely trust in knowing your exact earnings with a 100% Commission program designed to maximize your net earnings on every transaction. Save more money by not giving up to 40% away, and put the savings back into marketing yourself.

Marketing Missteps

A weak online presence and lack of targeted marketing strategies can leave new agents invisible to potential clients. Understanding digital marketing, utilizing social media effectively, and developing clear brand messaging are key for attracting ideal customers. At LoKation our in-house marketing professionals can help you build a formidable brand to compete in this market. We pride ourselves on providing the best lead-generation technologies, and proprietary technology suites other brokerage firms charge a premium for. View our technology page for a taste of the LoKation powerhouse. 

 

A Few More Reasons
Why LoKation Is the Right Broker For You

Agents revel in the financial liberation at LoKation, where they retain every dollar of their commissions. This model not only rewards hard work but also translates effort directly into income, fostering a profound sense of achievement. This advantage is particularly appealing for real estate professionals seeking increased earnings and financial independence.

With flexibility in investing in their personal brand and tailored marketing strategies, agents can seize enhanced opportunities to differentiate themselves in the competitive landscape. This freedom enables them to strategically position their services and attract a broader clientele. Real estate professionals can leverage this flexibility to optimize their online presence and capitalize on marketing strategies to attract potential clients.

The model establishes a performance-based system where agents directly reap the rewards of their hard work. This creates a results-driven environment that recognizes and incentivizes success, fostering a culture of excellence within the brokerage. A performance-based rewards system aligns with the results-oriented nature of the real estate industry, motivating agents to achieve and exceed their goals.

With increased income potential, agents confidently explore new business opportunities, expand client bases, and diversify services. This flexibility enables career growth and resilience in a dynamic real estate market. Real estate professionals seeking business expansion find this model conducive to exploring new markets, niche specialties, and expanding service offerings.

Agents experience a substantial boost in profit margins, allowing for greater reinvestment in their businesses and personal growth. This direct correlation between effort and financial success enhances motivation and financial stability. Real estate agents benefit significantly from increased profit margins, enabling them to invest in marketing and expand their business footprint.

Despite the commission structure, LoKation offers agents comprehensive support, including training, resources, and cutting-edge technology. This commitment to professional development ensures agents stay ahead in a rapidly evolving real estate landscape. Continuous professional development is crucial for real estate professionals staying informed about market trends, technologies, and industry best practices.

Create A FREE Account and See How LoKation Can Benefit You.

The Best Decision For Your Career

Success doesn’t happen overnight, but it can happen fast. You can opt-out at any time.

Join LoKation® Real Estate Today.

Click Here to View Pricing Plans

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Introducing LoKation’s 100% Commission Calculator.

Input the commission split of a competing broker and the amount of gross commissions you intend to earn.
The average real estate agent closes 6 deals within their first year.

According to the National Association of REALTORS®, their study showed agents with less than a year of experience averaged approximately $15,000 in commission earnings. Active Realtors® at LoKation earned on average $43,664.

Understanding The LoKation Advantage

In a market where traditional splits often limit agents’ profitability, our advanced calculator highlights the significant disparities between average real estate industry splits and the liberating 100% commission plan offered by LoKation. Our goal is to give agents the support they need to thrive in an environment that values their contributions and rewards them accordingly. Elevate your career, amplify your earnings, and flourish with LoKation.
Autonomous Financial Control – Break free from the restrictions of traditional splits and take full control of your financial destiny. LoKation’s 100% Commission Plan empowers agents to make strategic business decisions with the confidence that their efforts directly translate into income.
Transparent Earnings – Say goodbye to convoluted fee structures and hidden charges. LoKation’s transparent model ensures that agents know precisely what they earn, fostering trust and eliminating unwelcome surprises.
Unmatched Support – While enjoying the benefits of a 100% commission plan, agents at LoKation still receive unparalleled support, cutting-edge technology, and a collaborative community to propel their success in the competitive real estate landscape.

LoKation’s 100% Commission Plan

In stark contrast, LoKation’s 100% Commission Plan is a transformative model that empowers agents to retain their earnings fully. Our straightforward approach eliminates the traditional commission split, allowing agents to keep 100% of their hard-earned commissions. This transparent structure provides financial freedom, enabling agents to maximize their income and reinvest in their business without the constraints imposed by industry-standard splits.

Traditional Industry Splits

Experience the conventional approach with real estate splits that typically designate a percentage share between brokers and agents. These outdated models frequently result in agents surrendering a substantial portion of their commissions, hindering financial growth and autonomy. With industry-standard splits ranging from 50-70%, agents often find their earning potential curtailed, dampening motivation and entrepreneurial spirit.
100% Commission Calculator

100% Commission Calculator

*Total Gross commission of all Purchases and Sales for the last 12 months (assumes 3% per side).
145500
Real Estate Transactions Last Year
10
Input your commission split. Traditional brokers are 70/30, or 80/20.
80Percent
40Percent90Percent

Results are based on an 80% Commission Split (+fees) with traditional brokerages.

We recommend the Silver 100% Commission plan based on your transactions.

We recommend the BLUE 100% Commission plan based on your transactions.

Flexible Payment Options To Maximize Earnings

100% Commission On Every Transaction

Silver Plan

$499

PERTRANSACTION SIDE
  • 100% Commission 
  • $0 Per Month
  • $99 Annual Fee
  • $50 Quarterly Compliance

Blue Plan

$99

PERTRANSACTION SIDE
  • 100% Commission
  • $99 Per Month
  • $0 Annual Fee
  • $50 Quarterly Compliance

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$50 mandatory quarterly compliance fee in Florida & Texas. $35 mandatory quarterly compliance fee in Alabama, Georgia & South Carolina.

Learn Why Thousands Of Agents Have Switched To LoKation

Schedule a time to speak with us to learn more about how we can exponentially grow your real estate earnings.

Frequently Asked Questions For New Agents and Realtors

Frequently Asked Questions

Real Estate Questions for New Agents, Licensed Realtors, Lead Generation, Technology, 100% Commission questions.

What happens after you pass the state real estate exam?

After passing the state real estate exam, you’re on the brink of launching your career. Now, it’s time to consider where you’ll affiliate your license. Joining LoKation Real Estate post-licensing offers unparalleled support and resources. With LoKation, you’ll have access to cutting-edge technology, extensive training, and a network of experienced professionals guiding you through your real estate journey. Affiliating with LoKation means diving into a supportive community that fosters growth and success in the industry.

How do I activate my real estate license, and how long does it take?

The activation process for your real estate license includes choosing a brokerage that aligns with your goals. LoKation Real Estate emerges as the optimal choice, given its robust support system. Opting for LoKation ensures not only seamless activation but also immediate access to a diverse range of tools and mentorship programs crafted to empower new agents. With LoKation, the activation is swift, allowing you to become part of a collaborative environment that prioritizes and propels your success in just a matter of days.

How long does it take to get your real estate license?

The duration to obtain your real estate license varies by state, typically involving specific timeframes. The process includes completing pre-licensing education, passing the exam, and submitting your application. Joining a brokerage with streamlined onboarding, like LoKation, can accelerate this timeline, allowing you to embark on your real estate career more swiftly. Efficient processes and comprehensive support from the brokerage contribute to trimming down the time required to obtain and activate your license.

Should I work directly for a broker, or under an experienced agent?

For those newly licensed in the intricate world of real estate, the pivotal decision between a broker or an agent profoundly influences your trajectory. While both roles are integral, aligning yourself as an agent under a trusted brokerage establishes a robust foundation, offering a closer connection to clients. With access to mentorship, guidance, and a wealth of comprehensive resources, agents are equipped with the necessary tools for a successful career launch. This strategic affiliation not only fosters a supportive environment but also enhances adaptability and competitiveness in the ever-evolving landscape of the real estate industry.

What are the first steps to take as a new agent?
  • Join your local MLS to access property listings and connect with other agents.
  • Set up your business by establishing a legal entity, getting insurance, and opening business accounts.
  • Develop your marketing plan to attract clients, including creating a website, utilizing social media, and building relationships.
  • Start prospecting! Network with friends, family, and local businesses, attend open houses and utilize lead generation tools.